photo by fotodawg
I don’t remember who I first borrowed the idea from, but I really love reviewing my top 20 tweets each month. My approach to twitter is as editor/curator: I look for posts I think will appeal to those who follow me in the areas of marketing, communications, social media, journalism and related subjects, especially as they relate to nonprofits and small business. I of course liberally tweet my own posts since those happen to be the subjects I tend to write about.
What is particularly interesting is what my highest-performing tweets tell me about my followers on Twitter: they’re a fairly discerning bunch interested in real substance, not fluff. I can always tell when I’ve missed the mark, and it helps me quite a bit when considering what to blog about.
Here’s what was most popular in October. I encourage you to check out any you may have missed when first we tweeted. It’s all good stuff. Even my stuff (I think).
No More Excuses for Crap Communications
If Marketers Today Created the Stop Sign
Social Media and the Paradox of Choice
Why Every Communicator Should Blog
The Dangers of No Content Strategy
Your Communications Plan: What It’s Really For
Small Business: Get in the Social Media Pool
Why Nonprofits Are So Good at Social Media
Results of the Fourth Annoying PowerPoint Survey
Build a Social Network for Your Business
Why Uncensored Blogging is the Future of Corporate Communications
Blogging is Dead, Long LIve Journalism
A Tagline is a Terrible Thing to Waste
Is Philanthropy Ready for the New Consumer?
Five Reasons Corporations are Failing at Social Media
My Five-Year-Old’s Future in Marketing
Hyatt: Managing the Boston Aftermath
Debating Seth Godin’s “Non” Slam
Small Business, Social Media Not Mixing
Popularity: 7% [?]
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